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My name is Taylor and I create stories that generate revenue.​

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Demonstrated professional expertise in analyzing markets, turning insights into cherished products, and building and delivering powerful presentations. 

 

In my free time, I enjoy traveling, exercising, and spending quality time with my wife Tatyana, our daughter Josie, and the queen of the family - Gracie, our 4lb Pomeranian Chihuahua. 

 

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Numbers:

13 yrs product creation experience across creative direction, product, and brand

1 Masters degree (Sports Product Management - University of Oregon)

2 Bachelors degrees (Product Design / Business Administration - University of Oregon)

2 Footwear patents (Patent # 11,219,273, Patent # D932750)

4 Certifications (Footwear Craftsmanship, Last Making, Growth Strategies, Blockchain)

3 Awards (Nancy & Dave Petrone Entrepreneurship Award, Best women's specific shoe, Launch of the Year)

 

Crossfit Games Athlete 2017

University of Oregon Athlete​

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Skills:

Storytelling

Creative Strategy

Generative AI

Trend Research & Forecasting

Market Analysis

Product Design

Product Manufacturing

Presentations

FOR INQUIRIES:

EMAIL​

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"Taylor Johnston is one of the most naturally skilled product creators and story-tellers that I have met from his generation."

- Wilson Smith III (40+yrs Footwear Design at Nike)

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